Purdy

The challenge, make purdycorp.com a destination for professional painters and DIY’s who want premium products, quality and outstanding final paint finish. Our solution, Purdycorp.com needs to be an addictive experience that brings users back habitually. In order to achieve this with your target audiences, the professional painter and the DIY consumer, purdycorp.com must offer tailored messaging and content that each audience finds useful and informative, while always “baking in” Purdy’s core reasons to believe in the brand and it’s products.